Case Studies & eBooks
Learn about relevant topics in E-Commerce. Free to download E-Books, Case Studies and Insights for Online Shops.
Annoyance factors in e-commerce
eBook
- What does the annoyance factor in e-commerce mean?
- How NOT to use popups and emails
- How popups and emails provide added value for customers
- How to maximize revenue with as few touchpoints as possible
- How technology helps to minimize the annoyance factor
Humans vs. Machines
eBook
- How human and machine are perfectly matched
- What are the advantages and disadvantages of both components
- Why machines are crucial to your competitive advantage
- How the customer experience will change in the future
- Why one should not speak of a duel, but of a duet?
- How machines make everyday e-commerce life easier
- How machines can give you space for creativity
use high selling seasons & build sustainable growth
eBook
- How to maximize sales during peak times like Christmas
- You emerge from these times sustainably strengthened
- How to achieve these goals with uptain solutions
Shopping Cart Abandonment – the Unattended Potential
eBook
- What should be the motivation behind the recovery of cart abandoners
- What is the benefit of recovering abandoned carts
- What is the Customer Lifetime Value (CLV) and how it is calculated
Customer-Lifetime-Value-Toolkit
Case Study
- What the advantages of the Customer Lifetime Value (CLV) are
- What data you need to calculate the CLV
- Where you get the required data from
- How to calculate the CLV
- How to increase the CLV
Cart Abandonment in 3 Dimensions
eBook
- How different your customers are
- How different the purchasing motivation of your customers is
- How a particular situation affects your customers during the shopping
- How to respond appropriately to such factors
- How to not only increase your sales but also customer satisfaction
Abandonment reasons – complex but predictable
eBook
- Why shop visitors abandon their purchase
- At what time the purchase is abandoned
- How shopping cart abandonment can become calculable despite its complexity?
Cart Abandonment – offsite
eBook
- Which offsite possibilities exist for reducing shopping cart abandonments?
- What are the advantages and disadvantages of the individual solutions?
- How the approaches are successfully implemented
11Freunde
Case Study
- How 11FREUNDE achieved a ROI of 1000%
- What the smart use of voucher looks like
- How 11FREUNDE achieved a conversion rate of 35% with Abandonment-Mails
- What positive effects a proactive customer approach has for your brand
- How to achieve a conversion of 39% with dialog windows on mobile devices
myRobotcenter
Case Study
- How myRobotcenter has increased its conversion rate by a remarkable 21%
- How the advertising cost share was sustainably reduced by as much as 15%
- How an online shop optimizes traffic with over 400,000 sessions per month
- What impact the uptain® ALGORITHM has in an international online shop
- How the conversion is optimized without increasing the annoyance factor for customers
Cart Abandonment – onsite
eBook
- What onsite opportunities exist for reducing shopping cart abandonments
- How shopping cart abandonments can be prevented
- How individual exit intent pop-ups can reduce shopping cart abandonments by means of appropriate content, triggers, and communication methods