040 696 39 10 30 info@uptain.de

Abandoned Cart Emails

Recover more than 30% of your shopping cart abandoners with personalized abandoned cart emails.

Individual & personalized communication depending on the cart abandonment reason.

Reactivate cart abandoners and increase conversion rate.

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E-Commerce Performance Technology

With uptain, online merchants can reduce shopping cart abandonments, convert interested visitors into newsletter subscribers and sustainably increase sales in the online shop without any IT effort and completely automatically. And much more…

Reduce page and shopping cart aborts

  • Reduce shopping abandonments on all page and in the cart
  • Restrict the function of uptain to individual pages
  • The uptain® ALGORITHM automatically optimizes the communication for your online shop.

Increase Shopping Cart Value

  • Increase your average shopping cart value
  • Easily link the function to a minimum order value
  • We only display a coupon to price-sensitive abandoners

Select customer groups

  • Function restricted on different customer groups
  • Individual communication for new customers, existing customers, dealers and employees

Convince new customers

  • Individual functions for new customers
  • Recognize first-time buyers and convert them into customers

Individualize SEO- and SEA campaigns

  • uptain unterstützt Ihre SEO- und SEA Kampagnen mit individueller Kommunikation
  • Der uptain® ALGORITHMUS unterstützt auch Ihre Werbekampagnen

Grow E-Mail list

  • Grow your email list effortlessly, automatically and intelligently
  • The uptain® ALGORITHM recognizes the interest of a user who is not willing to buy
  • We generate the DOI and push the contact into your email marketing tool

Link Social Media Accounts

  • Offer your Whatsapp and/or Messenger Chat to users in need of service
  • Especially popular on mobile devices
  • Link to your social media presence

Link Customer Chats

  • Offer your chat to users in need of service
  • Let your chatbot react to customer questions

Performance of the product categories

  • Restrict the function of uptain to categories
  • Reach price sensitive customers on the offer and sales pages
  • Identify customers in need of service on the product and contact pages

Custom Templates

  • You have your own ideas? – Implement them directly with your contact person
  • Create time-limited offers, inform about special offers, show the nearest branches in the area or link your loyalty program


With uptain you can use the traffic on your website from the first minute to perform better.


Increase your conversion rate easily by recovering 30% of your shopping abandoners.


Achieve particularly high response rates and long-term customer loyalty with our individually customized and service-oriented customer communication.


Increase your revenue sustainably with our solutions by up to 10%.

“With uptain, we have been able to turn 30% of abandoners into customers – a simple and personal way to attract and retain customers.”


“With uptain we were able to improve our conversion rate by 21% and reduce advertising costs by 15%.”

“Using uptain-Activation and uptain-Mails we win back an average of approx. 31% of the shopping cart abandoners. This results in a significant increase in turnover for us.”


“Thanks to the plugin, the solution was live in a few minutes. Since then, the intelligent control of the messages has led to more satisfied customers and a higher conversion rate.


“With uptain, we have been able to turn 30% of abandoners into customers – a simple and personal way to attract and retain customers.”

FUNCTIONALITY OF Abandoned Cart Emails

uptain uses real-time data processing to quickly and effectively respond to cart abandonments.

An existing customer has logged into your online shop, reviews some products and put something in the shopping cart.

The uptain® ALGORITHM recognizes that the customer leaves the page and segments him using tracked data points.

Afterward, the customer receives an Abandonment-Mail, which is tailored to his needs precisely through intelligent segmentation and brings him back to the online shop.


Segment visitors intelligently. Better understand shopping cart abandoners.

Optimize the customer approach based on smart computing, big data benchmarks, and automated A / B testing.


Successfully recover shopping cart abandoners with individually suitable content and tonality customized to the user. Convert interested but previously unknown visitors. 


Respond to ever-changing customer needs with fast and accurate real-time analytics.


Through cross-shop A/B tests with anonymized data of all our customers, the uptain® ALGORITHM continuously optimizes and performs even better on your website.


Improve the customer experience with Shopping Cart Abandoner Emails.

Intelligent Email Retargeting

Based on visitor behavior, uptain calculates what is the most likely reason for the abandonment and automatically sends an appropriate service e-mail to the shopping cart abandoner.

Personalized Content

Depending on the website visitors and the reason for abandoning, a distinction is made between individual vouchers, shopping cart reminders and automated assistance.

Optimized Communication

Each individual e-mail is optimized according to time, form of address, content, etc.


Our technologies take the customer journey into account across the various devices of your end customers – including new and existing customers.


The Abandoner will only receive a one-time Abandonment-Mail if he has placed an item in the shopping cart but has not ordered successfully and uptain subsequently can not detect any further activity of this customer in the online shop.

Our experience shows that if the abandoner has not returned to the online shop after 60 minutes, he has no further intention to buy the item.

If the customer then returns and orders within 30 days after receiving the Abandonment-Mail, we will recognize this and measure it as a regain.
All regains then appear in the login area with the necessary details such as order time, shopping cart value, order number etc. and can be checked accordingly.

Cart Abandonment – offsite


Cart Abandonment – onsite


Abandonment reasons – complex but predictable



Case Study


  • Fair pricing: You decide which pricing model suits you – success-based or monthly flat-fee.
  • Fast integration: Even people without programming skills can do the integration quickly and easily in just 30 minutes.
  • Experience successes live: With our individual live dashboard you always have a transparent overview of the recovery of your customers (eg number, revenue, countries, language etc.).