E-Commerce Blog

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onlineshop optimisation
Online Shop Optmisation: Use the Potential for Optimisation

Approximately 70% of filled shopping carts are abandoned. This high abandonment rate means missed sales for online merchants and in many cases even dissatisfied customers who do not return. Don't miss out on this sales potential!

  • Blog – Experts
    christmas season ecommerce
    Christmas Sales 2022 in Online Shops
    Even though most online shops are usually well prepared for Christmas sales, some are unfortunately overlooking fundamental opportunities. Because with a minimum of extra effort, a maximum of sustainable growth can be achieved.
  • Blog – News
    shopware online shop conversion optimierung plugin
    uptain - Shopware Plugin of the Month
    We are Plugin of the Week at Shopware! It is a small award with all the greater happiness that we share with our partners and partner agencies. The thanks for this especially go to our customers who trust in us as the leading software for intelligent recovery of shopping cart…
  • Blog – Experts
    product images online shop
    Better product images in your Online Shop: How to sell more
    Good product images not only ensure an optimised shopping experience, but also have a direct impact on your sales. Make the most of product presentation opportunities and don’t allow questions to arise among prospective customers.
  • Blog – Experts
    fomo marketing online shop
    FOMO Marketing: 5 Tools for the FOMO Effect in Online Shops
    There are many ways you can use FOMO marketing for your online shop. Get to know the 5 most important FOMO tools and use them for more sales in your online shop!
  • Blog – Experts
    personalisation customer approach
    Reach your customers with a personalized customer approach
    If you don't take the step now to break up the relatively rigid systems and personalize the customer approach, you will lose customers to the competition in the long term. When it comes to professional implementation, modern technology supports personalization - and reduces effort, time and costs in the process.
  • Blog – Experts
    customer feedback e commerce
    Customer Reviews for Online Shops
    Customer reviews in your online shop increase the trust of customers and are one of the most important factors for deciding whether to buy or not. Learn how to get positive reviews and how to deal with negative reviews.
  • Blog – Experts
    newsletter aufbau beispiele
    Newsletter Structure for your Online Shop
    Would you like to create a newsletter? Email marketing plays an important role in the online marketing strategy and is a promising solution to reach target groups directly. But what does the perfect newsletter structure actually look like?
  • Blog – Experts
    search engine optimisation online shop
    SEO: Search Engine Optimisation for Online Shops
    Increasing visibility boosts traffic and thus the chance of higher sales - a potential that should not be missed in times of increased competition. How to start SEO for your online shop.
  • Blog – Experts
    returnmanagement
    5 Must-Have Tacticts for Reducing E-Commerce Returns
    While ecommerce returns are an advantage for the consumer, they often have negative economic consequences for the online shop and are one of the biggest challenges for online merchants. To effectively reduce returns in the long term, proactive and reactive returns management can help.
  • Blog – Experts
    incentives
    How to increase Online Shop Sales with Incentives
    How do online merchants set the right incentives to offer customers the best possible added value and thus significantly increase sales? Read the answer in this blog post.