Since the end of 2022, ChatGPT has rapidly expanded its reach in Europe and is increasingly being used for product searches and information gathering. Analyses of over one million sessions show that AI-driven traffic is growing in e-commerce, but online shops have so far only tapped into this potential to…

This 2025 e-commerce study shows that Black Friday significantly increases online shop traffic and boosts conversion rates, while only a few customers make repeat purchases.

Der praxisnahe Leitfaden für E-Commerce Marketing: SEO & GEO, Shopping-Ads, Social Commerce, E-Mail-Automationen, CRO und Analytics. So steigern Shops messbar Traffic, Conversions und CLV.

Klaviyo vs. uptain: Discover which tool drives more revenue for online stores. Features, differences, and strengths at a glance.

Klaviyo vs. uptain: Erfahren Sie, welches Tool für Shops mehr Umsatz bringt: Funktionen, Unterschiede und Stärken im Überblick

This e-commerce study provides a comprehensive analysis of cart abandonment trends during the first six months of 2025.

The e-commerce market is showing growth again after challenging times. But how is the market developing for small online shops?

PrestaShop ist Open Source und kostenlos – doch Domain, Hosting, Module, Design und Support summieren sich schnell. Wir zeigen, mit welchen Kosten Sie rechnen müssen und stellen drei reale Beispiel-Szenarien vor.

Wir zeigen die Unterschiede zwischen Open Source & Adobe Commerce – inklusive Hosting, Entwicklung, Lizenz und laufenden Kosten.