Harald Neuner Online Marketing + Content
Harald Neuner is co-founder of “uptain”, the leading software solution for recovering shopping cart abandoners in the DACH region. He is particularly interested in providing small and medium-sized online shops with technologies that were previously only available to the big players in e-commerce. With “uptain”, he has been able to do just that.
Further articles by Harald Neuner
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AI Product Search: How Your Store Stays Visible
More customers are searching for products through ChatGPT, Google AI Overviews and other AI systems instead of using traditional search. This guide uses current data to explain how AI systems select products, how GEO can make your online store visible in AI answers and how to measure AI-driven traffic.
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AI in Ecommerce: What Works and What Does Not
Almost every online retailer now uses AI somewhere, but far fewer can show what it changed. This overview goes through the six operational areas where AI is actually applied in a shop, names the data and process requirements behind each one, breaks down license, integration, and maintenance costs, and explains where to start depending on your size.
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Increase Conversion Rate: This is how it works!
More customers, increasing orders and higher sales: Conversion Rate Optimisation has a huge impact on the success of your online shop. But what is the key figure about the KPI? How do you use it in E-commerce? And above all: How do you increase the Conversion Rate? Take a look at our Conversion Rate Guide!